Participate

Who can Participate?

To be eligible to participate in the project, the participating company (Participant) and its participating product (“Entry”) must meet the following requirements:

How to Participate?

Required Information

Product Name
(Both English and Chinese)
Product Photo
(max. 5 photos)
Short Product Description
(Both English and Chinese: max. 100 words each)
Product Video and eShop
(for video download and other product details)
Product Official Document
(max. 5 documents)
Designer Credit
(1 Design Team or a maximum of 5 designers’ names)

Note: All information submitted will be used for product vetting and all related promotions.

Application Deadline

30 Jun 2022

Key Benefits to Participants

Target Biz-Sectors & Application Fee

The application fee is charged according to the Biz-Sector(s) the Participant chooses to apply the Entry(-ies) to.

Target Biz-Sectors Application Fees (HK$)
  HKEA Members Referral corporates of sponsoring or supporting organizations Standard Fee
Biz-Sector A
(Kiosk/Pop-up Store)
Retail Business Opportunities:
1. K11 Guangzhou
2. HKTDC Design Gallery (HK)
3. Shopping Mall in GBA
$1,000* $3,750* $5,000*
Biz-Sector B
(B2B Trade Fairs)
Trade Fair/ Design Show:
1. Canton Fair in Oct 2022
2. Design Shenzhen in Dec 2022
$1,000 $3,750 $5,000
Biz-Sector C^
Retail Business Opportunities:
1. Cross Border E-Commerce Platform - JD.com
2. Cultural and Creative Bookstores in GBA
$1,000* $3,750* $5,000*
*The above does not include other costs that may arise, such as bank transfers, credit card transaction fees, expenses due to sales issues, logistics, etc.
^Participants opting for Biz-Sector C must have a Hong Kong company bank account that accepts USD remittance, certificate of incorporation and trademark registration; and the entry(-ies) must have EAN/UPC barcode(s), product quality inspection report and manufacturer’s qualification certificate issued from non-Mainland China regions. Please click here for further information.

Application Fee Calculation Examples:

The scenarios below are examples for reference in fee calculation. Our online application system will automatically calculate the fee based on the filled information.

Scenario 1.

Participant A is a member of HKEA (Privileged Application Fee HK$1,000).
The Participant has submitted 3 Entries and selected different target Biz-Sectors for each Entry, how much is the application fee to be paid?

The Participant has selected Biz-Sector A for Entry 1, Biz-Sectors A & B for Entry 2, and Biz-Sectors A, B & C for Entry 3.
The below table shows the calculations and total application fee.

Biz-Sector
(Application Fee in HK$)
Entry 1 Entry 2 Entry 3
Biz-Sector A
($1,000)
Biz-Sector B
($1,000)
 
Biz-Sector C
($1,000)
 
Entry
Sub-total
$1,000
Privileged Fee for Biz-Sector A
($1,000)
$1,000
Fee is exempted for Entry 2
in Biz-Sector A as the fee
is paid under Entry 1

i.e.,
only have to pay the Biz-Sector B's
Privileged Fee for Entry 2 ($1,000)
$1,000
Fees are exempted for Entry 3
in Biz-Sectors A & B as the fees
are paid under Entries 1 & 2

i.e.,
only have to pay the Biz-Sector C's
Privileged Fee for Entry 3 ($1,000)
Total Sum of Entry Sub-totals =
$1,000 + $1,000 + $1,000 = $3,000

Scenario 2.

Participant B is neither an HKEA member nor a Referred Corporate (Standard Application Fee HK$5,000).
The Participant has submitted 3 Entries and selected different target Biz-Sectors for each Entry, how much is the application fee to be paid?

The Participant has selected Biz-Sectors A & C for Entry 1, Biz-Sectors A & B for Entry 2, and Biz-Sectors A, B & C for Entry 3.
The below table shows the calculations and the total application fee.

Biz-Sector
(Application Fee in HK$)
Entry 1 Entry 2 Entry 3
Biz-Sector A
($5,000)
Biz-Sector B
($5,000)
 
Biz-Sector C
($5,000)
 
Entry
Sub-total
$10,000
Standard Fee for
Biz-Sector A ($5,000)
and Biz-Sector C ($5,000)
$5,000
Fee is exempted for Entry 2
in Biz-Sector A as the fee
is paid under Entry 1

i.e.,
only have to pay the Biz-Sector B's Standard Fee for Entry 2 ($5,000)
$0
As fees have already been
paid for Entry 1 in Biz-Sectors A & C
and Entry 2
in Biz-Sector B,
the fee is exempted for
Entry 3 in
ALL Biz-Sectors.
Total Sum of Entry Sub-totals =
$10,000 + $5,000 + $0 = $15,000

Payment Methods

Online Payment via Stripe
(accepts major credit cards)
Direct Deposit
to the designated bank account
Cheque payment
by mail

If the Participant chooses to settle the application fee by Direct Deposit or Cheque, the Participant should contact The Secretariat at shksd@exporters.org.hk for further details and should bear any charges in relation to inward remittance.

Product Vetting

All Entries will be vetted by a panel of industry professionals (Advisory Committee members). The product vetting is based on the following criteria:

Submission of Products

Note: If the Entry is selected, and its length, width and height are respectively greater than 0.45m , the product will be displayed on the panel screens of the promotional booths in form of photo image, i.e., the physical product will not be displayed at any Biz-sector.

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